Building your brand, be it for music, art, blogging, vlogging, or your brick-and-mortar business means that you have to build trust online. One of the best ways to signify to others is with that tiny blue check mark next to your name. This tells the world that you are verified, in other words, that you are authentic. Today I’m going to show you how to be verified on social media.
Why is this little blue badge so important? The more followers you have on the various platforms, the more likely you are to have fake accounts, copy cats, or imposters who are trying to be you! The verification badge lets your audience rest assured that you are really YOU.
But how to you get that elusive little mark? Different sites require different things but this post will break down all the steps necessary for: Instagram, YouTube, Spotify, Twitter, and Facebook.
The major thing that is required about verification is that you are a notable person who is at risk for being falsified. If you apply for verification and are denied, that doesn’t mean that you can never get that blue check. It just means that your account is still growing and not at as much risk as others. As your accounts grow, you can apply again.
Ready? Let’s dive in!
Instagram used to be a mystery with only certain accounts being gifted the blue check verification. Now, the process is up to you to apply for. That means anyone can apply for the blue check but if Instagram does not find your account to be “a notable public figure or celebrity” your chances of getting one are smaller.
The exact requirements are still a little mysterious, but it never hurts to apply! Here is how you can do so:
- Visit your Instagram profile.
- Click on the menu (the little hamburger)
- Click on the Settings gear
- Scroll down to “Account” and then “request verification”
- Enter your legal full name
- Upload a photo of your ID. This can be any of the following:
- Driver’s License
- National ID Card
- business tax filings
- Business utility bills
- Articles of Incorporation
YouTube has one of the clearest verification processes and even tells you the requirements right up front. To qualify for a verification check you need the following: at least 100,000 subscribers.
After you have reached that milestone, you can apply for verification. The nice thing is that YouTube lets you keep this verification even if your subscriber count dips below 100,000 after being verified. However! It is important to note that if you change the name of your channel, you WILL lose that badge. So make sure that your channel name is one that you want to keep.
YouTube does take a long time to get that verification badge, so if you have requested it be prepared to wait a few weeks before it appears next to your name.
To begin verifying your Spotify account, you need to establish yourself as an artist on the platform. If you have an account already, you can claim your account as a musician by following this link here. By claiming your Spotify Artist account, this lets you get that blue check mark next to your name, and more importantly, gives you valuable information about your songs and listeners.
You also gain the ability to upload a banner image, write a bio, promote your tours, and submit songs to the official Spotify playlists.
Start by finding your artist page on Spotify and click on the three dots next to “Follow”. Next, click “Share” and finally “Copy Artist Link”. Keeping that saved, pop over to the Spotify Artist Verification Page and paste the link into the box. When you see your profile pop up, hooray! Click your profile and you are done!
Spotify will review your request and make sure that you are really you. But once that is done you will be able to log into your account and see all the new info available to you.
For a more in depth look at how to be verified on Spotify and get on playlists check out this article!
As one of the most populated platforms with celebrities, it is vital to make sure that you are you on Twitter. Strangely, the official Twitter site says that they are not accepting any new applications for verification at this moment.
The official Twitter help account made an update that they were making changes to the verification process back in 2017. Since then, no new updates have been made. However, accounts are being verified.
There is no rhyme or reason to this and the process is all internal at Twitter. The best way to be verified on Twitter right now is to grow your following to such a degree that you need to be verified.
Similar to Instagram (which makes sense because they are the same company) the application for Facebook is dependent upon your status as a celebrity, public figure, or brand. Facebook has the additional requirements of being compliant with their guidelines, as well as having the following on the account you want to verify:
- A cover photo
- A profile photo
- A name that follows Facebook guidelines
- Content posted to the account
- “Follow” enabled (profiles only)
If you have all those things, you can submit a request by filling out this form here. The request requires you to submit a form of government issued ID, just like Instagram. If your request is accepted, you’ll see your blue badge notification. If your request is denied, you can apply again after 30 days.
So, there they are! All the ways that you can become verified on some of the top social media platforms in 2019.
If you don’t have enough subscribers to qualify, don’t worry! Make sure to be consistent on your social media and the followers will find you and subscribe.